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Dec 5, 2023


The key to gift giving is to choose something unique and useful that suits the other person… preferably something tha...

Nov 20, 2023


We've cooked up some simple, badass recipes that will not only taste delicious but make it seem like you actually give a shit.

Oct 18, 2023

The Hocus Pocus to Putting Sobriety in Focus

We're in luck that sober rhymes with October because this month brings us Halloween, a festive occasion, although, of...

Sep 27, 2023

How to Prepare for Seasonal Depression and Stay Ahead

Let's start working on defeating SAD by taking MAD (MASSIVE ACTION DAWG).

Jul 7, 2023

Grip it and Sip it: Training Grip Strength with Key Sparkling Water

Discover grip strength exercises and hydration. Learn how Key Sparkling Water can boost your workout routine and enhance your performance. Plus, explore simple, effective exercises, including a unique rice bucket drill, to strengthen your grip while enjoying our refreshing, real fruit sparkling water.

Apr 18, 2023

The History of Dad Jokes: From Ancient Times to Modern Day (Plus 30 Jokes!)

Looking for a chuckle? Look no further than dad jokes, the corny one-liners and puns that have been making people groan and giggle for centuries. From ancient Greece to modern times, dad jokes have been a beloved part of our cultural heritage. But what makes these jokes so appealing? Psychology suggests that dad jokes work because they are "benign violations," harmless enough to make us laugh while also breaking our expectations in a silly way. And for fathers and authority figures, dad jokes are a way to bond with their children and show off their sense of humor. Join us on a journey through the history of dad jokes and discover how these cheesy puns have evolved over time.

Mar 27, 2023

The Truth About Fruit Juice Concentrate: Debunking the Myths

For many years, fruit juice concentrate has been regarded as a subpar alternative to fresh fruit juice. The truth is, fruit juice concentrate is not only a nutritious and healthy choice, but it’s also a natural product made from real fruit. Despite its bad reputation, there are many myths surrounding fruit juice concentrate that need to be dispelled. In this blog, we’ll debunk some of the most common myths about fruit juice concentrate and explain why it’s a great source of vitamins, minerals, and antioxidants. So sit back, grab a glass of your favorite KEY Sparkling Water, and let’s dive in!

Mar 20, 2023

Some of our Favorite Upstate New York Hiking Trails: Sleeping Beauty, Blue Mountain Fire Tower, and Cascade Mountain

Looking for an adventure in New York State? Lace up your hiking boots and head to the Adirondack Mountains for an unforgettable hike. Explore the moderate to difficult trails of Sleeping Beauty, Blue Mountain Fire Tower, and Cascade Mountain. Each hike offers its own unique challenge and stunning views of the surrounding landscape. Don't forget to check out nearby towns for post-hike meals and drinks. But, be aware of the steep and rocky terrain, as well as the potential presence of black bears and ticks.

Mar 6, 2023

A Man's Guide to Dating Apps

Guys, dating is hard.  That's it.  It's hard no matter how many tools there are to help.  Hop in here as we outline a few dating apps so you can match your intent with the app.  Also, you can go to the coffee shop; that still works, sometimes.  Good luck!

Feb 24, 2023

"Upstate New York's Best Kept Secret: Its Incredible Lakes"

Are you feeling the monotony of staring at the same four walls every day? It's time to break free and explore Upstate New York's best kept secret - its incredible lakes! From the stunning Lake George to the unique Y-shaped Keuka Lake, there's something for every nature lover and adventure seeker out there. So pack your bags, grab your sunscreen, and let's dive into these hidden gems.

Feb 20, 2023

Sparkling Water vs. Seltzer: What's the Difference?

Sparkling water and Seltzer are technically different.  Get in here and find out why...  

Feb 15, 2023

Tik Tok for Middle-Aged Men

Tik Tok is all the rage right now, but many middle-aged men may feel like it's not for them. However, that couldn't be further from the truth! From showing off your dance moves to sharing your best dad jokes, Tik Tok is the perfect platform for anyone who wants to have a little fun and express themselves creatively. So, whether you're into woodworking or lip syncing your favorite songs, it's time to grab your smartphone and get started. And who knows, you might just become the next viral sensation!
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