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Ever fantasized about crafting the perfect bracket? Our "Phone. Wallet. KEY." Bracket Challenge is here! 
Score bragging rights, exclusive swag, and $500+ cash prize for 1st place, all while crushing hydration from the comfort of your man cave. Don't miss out!


Tournament Bracket Deadline March 21

Here's the Scoop

  • Entries: 1x per person

  • Entrants: 150 (min.) for cash payout

  • Cost: Free

  • Share the Love: The more who join, the bigger the prize!** 

  • Submission deadline: 12:15pm EDT - Thursday, March 21st

Join Here 👇

  • Bracket Link:  Here

  • Bracket Password: KEY1234

Sweet, Sweet Prizes

1st Place:
  • $500 Visa Card***
  • Exclusive custom made Champ T-shirt
  • 1x Variety Pack of KEY Sparkling Water

2nd - 10th Place: 

  • 1x Variety Pack of KEY Sparkling Water

**For every additional 150 entries, the prize increases by $100 – capped at $1,000. Example scenario: 

    • 300 entries = 1st place prize wins $600
    • 450 entries = $700
    • 600 entries = $800.. etc..

***$500 prize will be awarded via Visa eGift Card, 150 minimum participants required, no purchase necessary.


May your picks be wise, your upsets plentiful, and your beverages, well, KEY. Cheers to the Madness!


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